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Google is suing a company that scrapes its search results for data – December 2025

Author/Source: James Vincent See the full link here

Takeaway

This article explains why Google is suing a company called SerpApi. SerpApi makes tools that automatically collect information from Google’s search results, which Google says goes against its rules and harms its business.

Technical Subject Understandability

Intermediate

Analogy/Comparison

This situation is like a store owner putting a lot of effort into organizing their displays, but then another company comes along and takes pictures of all the displays to sell their own list of items.

Why It Matters

This matters because it shows a big disagreement about who controls information found on the internet. Google believes SerpApi’s actions violate its terms and strain its systems, which could affect how Google provides its services.

Related Terms

Scraping, API, Terms of Service. Jargon Conversion: Scraping means automatically collecting information from a website. An API is a way for different computer programs to share information with each other. Terms of Service are the rules you agree to when you use a website or service.