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I tried ChatGPT’s new shopping feature — here’s how you can actually buy products inside the app – November 2025

Author/Source: Alex Cardy / Tom’s Guide See the full link here

Takeaway

This article explores ChatGPT’s new shopping feature, which allows users to find and purchase products directly within the AI application. It guides readers through the steps of enabling and using this functionality, offering insights into how the AI can act as a personal shopping assistant.


Technical Subject Understandability

Beginner


Analogy/Comparison

Imagine you are planning a trip to the store, but instead of walking around to each aisle or even going to different stores, you tell a very helpful assistant exactly what you need. This assistant then instantly looks through countless items from various shops and can even help you buy them without you having to leave your couch. That is what ChatGPT’s new shopping feature aims to do for online shopping.


Why It Matters

This new feature is important because it simplifies the online shopping experience by bringing product discovery and purchasing into one place, potentially saving a lot of time and effort. For example, if someone needs to find a specific type of kitchen appliance but is unsure of the best brand or where to buy it, ChatGPT could provide tailored recommendations and direct purchase links, streamlining the entire process.


Related Terms

ChatGPT
AI model
Online shopping
E commerce
Shopping assistant
Product search
Browsing
Plugins

Jargon Conversion:
ChatGPT: An artificial intelligence program that can understand and generate human like text, now able to help with finding and buying products.
AI model: A computer program designed to learn and make decisions, used here to understand your shopping requests and find suitable items.
Plugins: Additional software tools that you can add to a main program to give it new capabilities, like the ability to connect to online stores.
E commerce: The buying and selling of goods and services over the internet.

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